Instead of listing random facts about yourself, have a purposeful statement that answers the following questions.
1. Who Is Your Audience?
Let’s look at Karsten’s blog, Expert Vagabond. On his “About Me” page, he writes:
“It’s a place for people like you who are looking for daily inspiration and motivation to live a life full of adventure.”
For whom? Check. Karsten clearly identifies the intended audience of his blog.
2. What Value Are You Offering to Readers?
Look at The Penny Hoarder’s manifesto:
“We help millions of readers worldwide earn and save money by sharing unique job opportunities, personal stories, freebies and more.”
Bam. Garvin and her team have readily identified what they’re offering to those who visit the site.
To keep your audience engaged, you have to bring value to your users.
3. What Credibility Does Your Blog Have?
You could share sites your blog has been featured on, like done on WPBeginner’s About Me page or reader testimonials. Share why your content can be trusted.
4. Why Are You Passionate About What You Do?
While it’s better not to be random about the data you share, you should give perusers a chance to interface with you by offering a depiction of yourself and particularly, how your blog became out of your energy. All things considered, your perusers’ association with you is the thing that will probably move them back for additional.
Take Jepsen’s About Me for instance. A tad bit of her profile:
“Brittany Watson Jepsen here. I grew up getting teeth on the ocean growth of Southern California however I favored perusing and making in the colossal inside. My mother’s most loved quote was ‘an innovative wreckage is superior to clean inaction’s thus my adolescence was spent making work of art, music, and yes, bunches of wrecks.”
Could it be any more obvious? Elegantly composed, deliberate articulations interface Jepsen to her perusers, and them to the reason for the blog.
5. What Is Your Call to Action?
Try not to give your perusers a chance to peruse your About Me page and snap away with a “Gracious, that is pleasant.” Encourage them to visit different pages of your blog by giving connects to more substance, regardless of whether that be extra blog entries or web-based social networking handles. All things considered, more snaps measure up to more movement.
What’s more, in the event that it wasn’t at that point self-evident, ensure your About Me page is available and simple to explore.